Product Description

With unique access to Starbucks personnel and resources, Joseph Michelli discovered that the success of Starbucks is driven by the people who work there -- the partners -- and the special experience they create for each customer. Michelli reveals how you can follow the Starbucks way.

Product Details

• Amazon Sales Rank: #395573 in Books
• Published on: 2007-07-27
• Formats: Abridged, Audiobook
• Original language: English
• Dimensions: .1 pounds
• Binding: Audio CD

From Publishers Weekly
In this paean to "one of the truly exceptional American success stories," Michelli convinces the reader that Starbucks is a great company, but he stumbles when trying to extract "precepts that can enhance your business and your personal life." He explores the various levels on which Starbucks succeeds, from its generous HR policies and lively work environment to its attention to detail and genuine concern for social causes—all of which highlight how singular a company it is. (Michelli throws in the word "unique" as often as twice a sentence.) But when it comes to advice for businesspeople, his "simple, yet not simplistic" tenets are too vague to be very helpful. Michelli notes that he has no personal stake in Starbucks: "I am not here to sell you on the company." But his enthused exclamations—"It is difficult to imagine all the great things that are yet to come for Starbucks"—give The Starbucks Experience the ring of an authorized book. Still, the company's practices are undeniably innovative and inspiring, and even if most of them aren't directly relevant, there's surely something in this book that's applicable to most businesses. (Nov.)
Copyright © Reed Business Information, a division of Reed Elsevier Inc. All rights reserved.