Product Description

Mark McCormack, dubbed 'the most powerful man in sport', founded IMG (International Management Group) on a handshake. It was the first and is the most successful sports management company in the world, becoming a multi-million dollar, worldwide corporation whose activities in the business and marketing spheres are so diverse as to defy classification.Here, Mark McCormack reveals the secret of his success to key business issues like analysing yourself and others, sales, negotiation, time management, decision-making and communication. What They Don't Teach You at Harvard Business School fills the gaps between a business school education and the street knowledge that comes from the day-to-day experience of running a business and managing people. It shares the business skills, techniques and wisdom gleaned from twenty-five years of experience.

Product Details

• Amazon Sales Rank: #1530592 in Books
• Published on: 1994-06-13
• Original language: English
• Dimensions: .40 pounds
• Binding: Paperback
• 256 pages

From AudioFile
Before he died last year, the founder of the premier sports management firm in the world gave us many superb audios on managing, communication, and practical leadership. In his 1985 breakthrough work, he summarized the principles that formal business education overlooks or obliterates. This abridged edition is really a primer--an introduction to a caliber of thinking and teaching that has few equals in the audio repertoire. The limitations of a one-hour version of this outstanding work are partially overcome by introductory questions read by an uncredited speaker. For the full lesson from a great man and authentic business teacher, get the unabridged edition of the sequel--WHAT THEY STILL DON'T TEACH YOU AT HARVARD BUSINESS SCHOOL. T.W. © AudioFile 2004, Portland, Maine-- Copyright © AudioFile, Portland, Maine

Review
'Mark McCormack is an entrepreneur extraordinaire' Daily Telegraph

Ingram
Fascinating notes from a street-smart executive. McCormack shows how to read people, create the right impression, take the leading edge, sell successfully, and more.