Product Description

YOUR ROAD MAP to BUSINESS SUCCESS

From the editors of Entrepreneur magazine, this bestselling business startup book has helped hundreds of thousands of readers start their own businesses. Revised, expanded and updated, the 4th edition will help you save time and money, minimize mistakes and maximize profits.

Our practical, easy-to-follow advice takes you step by step through the startup journey and guides you through the first three years of business ownership. You'll find the comprehensive, in-depth information you need to bring your business to life, plus dozens of work sheets and checklists you can use to measure your progress along the way.

HERE'S MORE OF WHAT YOU'LL FIND INSIDE:

HOW TO get business ideas and pinpoint your target market

SECRETS OF successful marketing, from building a brand and promoting your business online to free and low-cost promotion ideas and effective selling techniques

HOW TO harness the power of the internet to simplify startup and increase your chances of business success

CREATIVE WAYS to finance startup and growth

HOW TO take advantage of the latest technology to set up an efficient business on a budget

PLUS: Contact information and websites for hundreds of resources, including startup assistance sources, government offices and small-business-friendly banks

Product Details

• Amazon Sales Rank: #253610 in Books
• Published on: 2007-03-07
• Original language: English
• Dimensions: 2.69 pounds
• Binding: Paperback
• 700 pages

Ingram
Make dreams of staring a business come true! Packed with expert advice, this book demystifies the start-up process with plain-English answers to the most commonly asked questions about starting a small business. B&W illustrations.

Book Info
(Entrepreneur Press) A collection of tips and strategies for creating a business from scratch, offering help with every stage of development of the business. Shows how to conduct market market research, develop a system for bookkeeping and taxes, create a winning business plan, delve into e-commerce, and more. Previous edition not cited. Softcover. DLC: Business enterprises.

About the Author
Rieva Lesonsky, a nationally recognized expert on small business, provides guidance, inspiration, and advice to millions of entrepreneurs each month as senior vice president/editorial director of Entrepreneur magazine.