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With detailed analysis supported by data and anecdotes drawn from investment experiences, this practical guide emphasizes the importance of basing recommendations for investment strategy on the principles of traditional finance.

Stanyer, painter who has exhibited his work in numerous shows, is a dedicated teacher who conducts highly regarded art courses in London for students at all levels.

Shanta Acharya is Associate Director of the Initiative on Foundation and Endowment Asset Management at London Business School. Previously, she worked as an investment professional in Morgan Stanley Asset Management, Swiss Bank Corporation Portfolio Management International, Baring Asset Management
and Bank of Ireland Asset Management. She holds a D.Phil from Oxford and was a Visiting Scholar at Harvard. Elroy Dimson is BGI Professor of Investment Management at London Business School, where he has served as Governor, chaired the Finance and Accounting groups, and been Dean of the MBA and
Executive MBA programmes. His visiting positions have included the Bank of England and the Universities of Chicago and California (Berkeley). Formerly President of the European Finance Association, Dr Dimson has published widely on investment management. He has advised foundations and endowments
across Europe and the United States.