Product Description

Are you tired of chasing down an audience? Have you run out of ways to be creative? Do you need practical tips to improve your health promotion programming? With this step-by-step source book at your side, success is guaranteed. Whether you are a beginner or a seasoned professional, you'll find fun and interesting ways to energize participants and get them on the wellness track. Kathy Cash offers a complete collection of creative ideas to meet almost any programming challenge you face. The chapters are grouped into seven broad categories to help you quickly find topics that best meet your needs. They are 1) raising awareness, changing behavior, and gaining support; 2) innovative program structure and design; 3) health fairs; 4) fitness programming; 5) nutrition programming; 6) maternal/child programming; and 7) programs and activities for healthy aging. You'll find just the right combination of quick tips and detailed strategies to tailor a health and wellness pro! gram specifically to meet the needs of your organization, while ensuring participation.

Product Details

• Amazon Sales Rank: #2067186 in Books
• Published on: 1998-01-01
• Original language: English
• Binding: Paperback
• 193 pages

About the Author
Kathy Cash is a registered nurse, health promotion director, and certified massage therapist. She has eighteen years of experience in the field of health promotion. For fifteen of those years, Kathy played an integral part in building the United States Air Force's health promotion program; she then went on to design programs for a Fortune 500 health management organization.