Product Description

This comprehensive overview of recent American graphic design, draws examples from avant-garde and mainstream typefaces; expression of corporate identity through logos, society's image of the design profession; and publications, from underground fanzines to multimedia projects.

Product Details

• Amazon Sales Rank: #1641903 in Books
• Published on: 1996-10-15
• Original language: English
• Dimensions: .56" h x 8.38" w x 10.86" l, 1.68 pounds
• Binding: Paperback
• 176 pages

From Library Journal
Every library contains myriad books documenting the impact of technology in the emerging information age and the parallel evolution of a media-saturated culture over the last two decades. But even as pundits so often discuss the increasing centrality of image and form in our world, too few works exist that either document the recent changes in the field of design or analyze the ubiquity of visual expression. Integrating both these goals successfully, as this catalog to an exhibition at the Smithsonian's Cooper-Hewitt National Design Museum does, is a feat worthy of attention. Lupton, curator of contemporary design at the Cooper-Hewitt and author of Design Writing Research (Kiosk, 1996), one of the most incisive and far-ranging works on graphic design in recent years, is uniquely qualified to bring these issues to a larger public. Individual chapters look at broad developments in design culture and trends in visual expression in public space, typography, corporate identity, and publishing. Innumerable examples range from billboards and book jackets to palm cards for clubs and fanzines. Lupton's trenchant text makes this more than just a best-of collection, however, giving readers a comprehensive context for understanding designers' hidden meanings. For all collections.?Eric Bryant, "Library Journal"
Copyright 1997 Reed Business Information, Inc.