Product Description

Today, black entrepreneurs are starting businesses in record numbers and are filling boardrooms of some of the most dynamic companies in the United States. In The New Color of Success, you'll meet more than 20 young black millionaires who are living the American Dream—and changing the face of business in America forever. They're businesspeople who inherited nothing from their families but a willingness to work hard and to think big. Author Niki Butler Mitchell uncovers the secrets of success from the lives of these talented entrepreneurs—how they got where they are and where they're headed. You'll discover a celebration of hard work, persistence, and determination in the pursuit of dreams.

Product Details

• Amazon Sales Rank: #2044058 in Books
• Published on: 2001-12-26
• Released on: 2001-12-26
• Original language: English
• Binding: Paperback
• 288 pages

Review
"The New Color of Success accomplishes the feat of educating what I hope will be a large multicultural readership about the talent we have always known exists in our community, while providing role models and inspiration for everyone."
—From the foreword by EARL G. GRAVES, founder, editor, and publisher of Black Enterprise magazine

"This book is a must read for those who understand that the challenges of the twenty-first century will be both DuBois's color line and the post-industrial dollar sign."
—DR. JULIANNE MALVEAUX, economist and author of Wall Street, Main Street, and the Side Street

"Throughout my career, economic empowerment for African Americans has been one of my primary goals. It is rewarding to see the fruits of generations of struggle manifested in a book of this nature."
—CONGRESSMAN JOHN CONYERS JR.

"This is powerful stuff—a bible for folks of color who possess the guts, vision, and tenacity to build viable businesses and significant personal wealth."
—BLAIR S. WALKER, author of Why Should White Guys Have All the Fun?, Up Jumped the Devil, and Hidden in Plain View

Roy S. Johnson
A poster highlighting men and women of The New Color of Success should be tacked on the wall of every elementary, junior, and high school in the nation right next to the posters of Michael Jordan, Tiger Woods, and Master P. The message: There are paths beyond sports and entertainment to reach the heights of success.

Congressman John Conyers, Jr.
Throughout my career, economic empowerment for African Americans has been one of my primary goals. It is rewarding to see the fruits of generations of struggle manifested in a book of this nature. My hope is that this book will inspire other young people to pursue their entrepreneurial dreams.