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Fight For Public Health: Principles & Practice of Media Advocacy

Fight For Public Health: Principles & Practice of Media Advocacy
By Simon Chapman, D. Lupton

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Product Description

The work explores the field of public health advocacy from the twin perspectives of the sociology of news production and public health activism. The second section offers an A-Z of strategies for gaining media attention, with many entries illustrated by case histories. Covering theory and practice, the guide is intended for public health and community medicine workers, community health action groups, and students of mass communication, media studies or public health.


Product Details

  • Amazon Sales Rank: #853195 in Books
  • Published on: 1994-10-01
  • Format: Illustrated
  • Original language: English
  • Dimensions: .74" h x 6.08" w x 9.20" l, .98 pounds
  • Binding: Paperback
  • 280 pages

Editorial Reviews

From the Back Cover
The work explores the field of public health advocacy from the twin perspectives of the sociology of news production and public health activism. The second section offers an A-Z of strategies for gaining media attention, with many entries illustrated by case histories. Covering theory and practice, the guide is intended for public health and community medicine workers, community health action groups, and students of mass communication, media studies or public health.