Product Description

Practical advice for Internet beginners who want to explore the new online frontier

With his hugely popular Neatest Little Guide series, Jason Kelly has established a reputation for providing sound business and investment expertise in an accessible format. With The Neatest Little Guide to Making Money Online, Kelly reaches out to the burgeoning segment of people who are intrigued yet intimidated by the power of the Internet as a business tool. Kelly provides readers with all the information they need to set up their own online business and earn extra money. This practical, step-by-step guide shows how to:

Select an Internet service provider and register an Internet address
Design a website-from purchasing the right software to keeping navigation simple and content fresh
Market a website through newsletters, discussion forums, and reciprocal links

Written with Jason Kelly's trademark flair, The Neatest Little Guide to Making Money Online helps readers get connected-and on their way to earning money. Filled with advice and tips from business experts, it will have people up and running in no time.

Product Details

• Amazon Sales Rank: #786105 in Books
• Published on: 2000-01-06
• Released on: 2000-01-06
• Original language: English
• Binding: Paperback
• 224 pages

From Amazon.com
After penning three popular Neatest Little Guides that deliver helpful information on investing and personal finance in user-friendly terms, Jason Kelly has moved away from personal money management with The Neatest Little Guide to Making Money Online. But, as he explains from the outset, in reality this is merely an offshoot of his previous books, because it focuses on "a new way to make additional money so that you actually have something left to manage after the bills have been paid." Those who have a worthwhile product to sell or service to provide--and who fully understand that no advice, no matter how clear and insightful, can ever guarantee success on the Net--will find it as comprehensive and useful as Kelly's earlier efforts. Under the "Getting Online Can Boost Your Bottom Line" mantra, it addresses every step, from the preliminary (buying the right computer, selecting the proper Web-hosting company, building and tracking your site) to the advanced (getting listed with top search engines, encouraging visitors to make your site their home page, using autoresponders to close sales), involved in making "your site the best it can be." --Howard Rothman

From Booklist
Some readers may be more inclined to pick up a book that bills itself as a "neat little guide" than one that targets "dummies," but Kelly's intentions are the same as the authors who write those other books. He aims to simplify a subject that seems intimidating and make it accessible and understandable. Kelly's "neatest" series includes such topics as the stock market, mutual funds, and personal finance. Kelly also conducts money management seminars and is a frequent guest on financial talk shows. This latest guide extols the moneymaking potential of the Internet. Kelly details how to select the right computer, Internet service provider, Web browser, and e-mail program. He explains how to find information online and use the Internet as a medium for personal networking. He also provides tips on creating a Web site and recommends becoming an online affiliate (selling other companies' products for commission). Kelly concludes with specific advice on how to market one's site as well as use it to sell advertising. David Rouse

About the Author
Jason Kelly is the author of The Neatest Little Guide to Mutual Fund Investing, The Neatest Little Guide to Stock Market Investing, and The Neatest Little Guide to Personal Finance. He conducts seminars on money management and can be seen as a frequent guest on CNN's financial network. He lives in Los Angeles, California.